01AI · Chatbot

Does your website need an AI chatbot?

That depends on which questions customers ask and how often the answers change. A chatbot answers common questions from your own texts and passes on what it cannot answer. We set it up, test it and walk you through it before launch. The package has a from-price including VAT.

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The chat is staffed weekdays 09–⁠17 Swedish time
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02Briefly explained

What a chatbot does and what it asks of you

What it answers, when it is not worth it and what you need to keep up to date afterwards.

What the chatbot does

A visitor types a question in a box on the website. The chatbot answers from the texts you have supplied: services, prices, opening hours and your common questions. If it cannot answer, the question is passed on to your email, so that you can answer it yourself.

The chatbot introduces itself as an AI. It can answer in the evenings and at weekends too, as long as the chosen chat platform is running. The package does not promise any particular uptime.

It does not book appointments and is not connected to your business system. That is not included in the package.

When a chatbot is not worth it

In these cases it is often better to leave it:

You get only a few questions a week. Then it takes less time to answer them yourself than to keep a chatbot up to date.
The answers change often, for example daily prices or free time slots. The chatbot answers from the texts it has been given, so every change means changing the texts.
A clear page of common questions and a contact form already do the job. That costs less and can be read by everyone.

If customers ask the same questions again and again, and the answers rarely change, there is something for a chatbot to answer.

What you need to keep up afterwards

After launch someone has to make sure the material is still right. That is you, because ongoing content updates are not included in the package.

The texts. If prices, opening hours or services change, the material has to change too.
The questions that are passed on. Read them: they show what customers wonder about and what the chatbot has no answer to.
The answers. Ask a few questions yourself now and then, and always after a price change. An answer can sometimes be wrong.
The monthly fee. You pay the fee for the AI service or chat platform directly to the provider.

Personal data in a chat

Visitors can type personal data into a chat, for example a name, an email address or details of an order. The website then needs to say what is stored and for how long, and the chat service is normally a processor acting for you. Texts on privacy and cookies are not included in the package, and we give no legal advice. The rules are with the Swedish Authority for Privacy Protection (IMY).

03What is included

The chatbot: what is included and what is not

The text is the same as in the package list. Under Not included is what is not included and what we cannot promise.

AI chatbot for your website, answers common questions 24/7

From SEK 4,995 incl. VAT

Let your website answer customers’ most common questions – even in the evenings and at weekends.

We set up an AI chatbot based on your own texts: services, prices, opening hours and common questions. Customers get quick answers directly on the site, and questions the chatbot cannot answer are passed on to you.

What is included

AI chatbot based on your own content
Installation on your existing website
Forwarding of questions to your email
A test round and a walkthrough before launch; the chatbot introduces itself as an AI

Scope

One chatbot in one language for an existing website, set up on a ready-made chat platform and based on the content of up to 20 of your pages and a list of at most 30 common questions that you approve.

Not included

The ongoing monthly fee for the AI service or chat platform is extra and is paid by you directly to the provider; the amount depends on the chosen platform and is stated in the quote. Integrations with business systems, booking flows, ongoing content updates and privacy and cookie texts are not included. The chatbot’s answers are based on the material you provide, can sometimes be wrong and should be reviewed regularly. Round-the-clock availability requires that the chosen platform is running; no uptime guarantee is included.

Chat about this See the package in the list

04How it works

How the set-up works

You approve the list of questions and test the chatbot before it goes on the website.

01Tell us what customers ask
Write in the chat the address of your website and the questions customers ask most often. We reply on weekdays 09–⁠17 Swedish time.
02We confirm scope and price
You get the scope, the final price and the monthly fee of the chosen platform in writing and approve them before work begins.
03You supply the texts and approve the questions
You choose up to 20 of your pages and approve a list of at most 30 common questions. That is what the chatbot answers from.
04We set it up, test it and walk you through it
We set up the chatbot, connect it to your email, run a test round and go through the answers with you. Then it is put on your website.

05Frequently asked questions

Frequently asked questions about an AI chatbot

About price, language, what is stored and what the chatbot does when it does not know the answer.

Is a chatbot worth the money for a small business?

That depends on how many questions you get and how often the answers change. If you get only a few questions a week, or the answers change daily, it is usually better to answer yourself or to collect the answers on a page of common questions. See When a chatbot is not worth it.

What does an AI chatbot cost?

The set-up costs from SEK 4,995 incl. VAT. On top of that comes a monthly fee for the AI service or chat platform, which you pay directly to the provider. The amount depends on the chosen platform and is stated in the quote. The amount of content, the number of languages and the choice of platform affect the final price, which you get in writing before work begins.

Does the chatbot answer in Swedish?

The package covers one chatbot in one language, and for a Swedish website that language is Swedish. You see how the chatbot answers in the test round before launch. More languages affect the price, which is confirmed in writing.

What does the chatbot do when it does not know the answer?

It passes the question on to your email, so that you can answer it yourself. The answers are based on the texts and questions you have supplied, and an answer can sometimes be wrong. Look through the answers regularly.

What is stored when someone writes to the chatbot?

That depends on the chat platform chosen. The questions and answers pass through the platform. What is stored and for how long depends on the platform: ask the provider for the details and describe them to your visitors. Questions that are passed on end up in your email. Read more under Personal data in a chat.

Can the chatbot book appointments or connect to our business system?

No, booking flows and connections to business systems are not included in the package. If you need that, it does not fit in a package. Then we start with a project brief and give a written quote.

Is a chatbot the same as showing up in ChatGPT?

No. A chatbot answers visitors who are already on your website. Getting AI services to find and understand the website is a different matter, and there the basic AI search optimisation, from SEK 2,495 incl. VAT, helps. We cannot promise that the website is shown or gets any placement in AI services.

07Next step

Do customers ask the same questions again and again?

Write in the chat the address of your website and the questions customers ask most often, and we come back with scope and price. If a page of common questions is enough, we say so. We reply on weekdays 09–⁠17 Swedish time.

Chat with us Describe your project